Pulwama, Jul 02 (KNO): Tucked away in the scenic folds of South Kashmir’s Pulwama district, Nambalan remains an undiscovered treasure despite its breathtaking beauty and potential to become a thriving tourist destination.
Locals and nature enthusiasts here have called upon the Jammu and Kashmir government to bring this picturesque location into the tourism spotlight.
As per the news agency—Kashmir News Observer (KNO), located amidst green forests, cascading streams and serene meadows, Nambalan boasts all the natural ingredients needed for eco-tourism and adventure travel.
However, the area continues to be ignored by the authorities in terms of basic infrastructure and promotion.
“This place is nothing short of paradise,” said Mohammad Yaseen, a resident of the nearby village. “If the government develops roads, builds basic facilities and promotes it the way they do with other destinations, it will boost the local economy and generate employment.”
Locals lamented that despite repeated appeals, no serious efforts have been made by the tourism department or district administration to tap into the area's potential.
“We have approached concerned officials several times requesting development of this area, but nothing concrete has been done so far,” said Asif Ahmad, a youth from the village. “Tourists prefer offbeat places now and Nambalan can become one of the top attractions in South Kashmir if given proper attention.”
Nature lovers, trekkers and photographers who have visited the area echo similar sentiments, describing Nambalan as a “mini Pahalgam” in the making.
“This site can attract hundreds of visitors if even minimal infrastructure like washrooms, parking areas, resting huts, and signboards are provided,” said Fayaz Dar, a local trekking enthusiast.
Many believe that development of Nambalan could also help counter unemployment and prevent migration of youth in search of work.
“Tourism has the potential to change our fate,” said Abdul Rashid, a local shopkeeper. “It’s not just about roads or guest houses, but about providing dignity and livelihood to our youth.”
With tourism emerging as a key pillar in the UT's economic roadmap, locals hope that the government will finally take note of this unexplored beauty spot.
“The administration must conduct a feasibility survey here and include Nambalan in the official tourist map of Jammu and Kashmir,” said Bilal Ahmad, a school teacher from Pulwama. “We have waited for far too long.”—(KNO)